Brokerage Recruiting,
at Scale.

Our mission is to cut down on real estate recruiting latency while empowering agents with opportunities and autonomy. We do this not just by replacing outdated and slow methods of outreach, but also by automating that outreach. In doing so, we save brokerages time while maintaining message personalization.

Brokerage, by the numbers.

On average, it takes 68 days to recruit and hire a real estate agent position.
(National Association of Real Estate Agents)

49%

Brokerages that invest in technology for recruiting see a 49% increase in productivity.
(CoStar Group)

$9,500

On average, mid-sized brokerage offices spend between $9500 to $11,000 on recruiting efforts annually. (CoreLogic)

A Tale of Two Brokerages

Traditional Brokerage

This brokerage has relied on old-fashioned direct mail and physical advertisements to attract new agents. This outdated approach to recruiting has made it difficult to sustain growth, resulting in missed opportunities and loss of talent to competition.

The best agents recruit quickly, with traditional recruiting methods often being too slow to reach talent. Direct mail may also be seen as less credible or professional, potentially harming the reputation of the brokerage. Without the ability to target specific segments of the market, traditional recruiting methods are not effective at growing the brokerages market share.

Snail mail is slow, taking 3-5 days to reach recipients.
Competition is saturated: any broker can obtain licensee address data.
Mail may be sent to dated addresses or received by the wrong person.

The Modern Brokerage

The Modern Brokerage uses AgentCrawl’s recruiting software to accelerate their recruiting process. Far from just saving time and money, this brokerage has attracted talent that is inherently superior because they responded to a text or email. By recruiting young and hungry talent via email and SMS, this brokerage hires quality talent early in their careers. The Modern Brokerage is therefore positioned to succeed at the expense of the Traditional Brokerage.

AgentCrawl provides access to a wide pool of younger candidates.
AgentCrawl candidates are more likely to be technologically apt, given their age group.
AgentCrawl is the only data provider that obtains email & phone data for new licensees.